Mu 2013, gulu lamunda kumpoto kwa Africa, likugwira ntchito limodzi ndi mgwirizano wa mabungwe ndi mayiko osiyanasiyana, linayamba kupanga CRM (makasitomala woyang'anira ubale) mu pulogalamu yaumwini yomwe inapatsidwa kwa iwo kudzera mu bungwe lawo. Mapulogalamuwa anali osinthika kwambiri ndipo amawalola kupanga njira yomwe imathandiza kwambiri zosowa za dziko lonse la media-to-movement popanda kufunikira kwakukulu kwa chitukuko.
Komabe, magulu ena akumunda, opanga ophunzira, ndi mabungwe adawona dongosolo lomwe adapanga ndipo adafuna kuzigwiritsa ntchito popanga ophunzira. Kuyenerera kwa mapulogalamu omwe anali kugwiritsa ntchito kunawalepheretsa kupereka chidacho kwa ena. Kuphatikiza apo, mgwirizano womwe gululo lidagwiritsa ntchito lidayamba kukula kuposa momwe zidaliri zidasungidwira pomwe amasunga zolemba masauzande ambiri kwinaku akugwira ntchito ndi opanga ophunzira oposa zana. Chitetezo chinakhala vuto lalikulu.
Gululo lidawona kufunikira kwa pulogalamu yopangidwa makamaka kuti igwire ophunzira ndi mayendedwe ochulutsa mipingo yomwe gulu lirilonse lingagwiritse ntchito. Lingaliro la Disciple.Tools anabadwa.
Pamene tidayamba kupanga njira yoyendetsera pulogalamu yotengera ophunzira ndi mayendedwe ochulukitsa mipingo tidayang'ana kuti tiwone mayankho a CRM omwe analipo kale pamsika. Tidadziwa ngati chidachi chidzakwaniritsa zosowa zapadera zamagulu am'munda padziko lonse lapansi ziyenera kukhala:
Tidafufuza ma CRM 147 tikuyembekeza kuti yankho labwino linalipo kale. Tidali ndi zofunikira ziwiri:
1 - Kodi dongosololi likhoza kutumizidwa pamtengo wochepa?
2 - Kodi dongosololi likhoza kukhazikitsidwa ndikuyendetsedwa ndi anthu otsika?
Pamapeto pake, funso lathu linali loti, kodi gulu kapena mpingo wapanyumba wa okhulupirira a dziko angagwiritse ntchito ndi kuchirikiza njira yothetsera vutoli paokha (osadalira ife kapena bungwe lina lililonse)?
Tidafufuza ma CRM 147 pamsika.
Njira zambiri zamalonda sizinayenerere pamtengo. Gulu laling'ono litha kukwanitsa $30 pa munthu aliyense pamwezi (pafupifupi mtengo wama CRM amalonda), koma mgwirizano wa anthu 100 ungalipire bwanji $3000 pamwezi? Nanga bwanji anthu 1000? Kukula kungasokoneze mayankho awa. Ngakhale mitengo yotsitsidwa kudzera pamapulogalamu a 501c3 inali pachiwopsezo chochotsedwa kapena osafikirika kwa nzika.
Ma CRM ochepa omwe atsala otseguka pamsika, angafune kukonzanso ndikusintha makonda kuti akhale othandiza popanga ophunzira. Sichinali chinthu chomwe gulu laling'ono lopanga ophunzira lingachite popanda luso lapadera.
Chifukwa chake tidayang'ana nsanja zomwe zingatheke, zopezeka ponseponse zopangira CRM yopangira ophunzira, tidafika pa WordPress, projekiti yopambana kwambiri padziko lonse lapansi, yovomerezeka ndi anthu ambiri. Gawo limodzi mwa magawo atatu a masamba a intaneti akuyenda pa WordPress. Ili m'dziko lililonse ndipo kugwiritsidwa ntchito kwake kukukulirakulira.
Choncho tinayamba.