Muna 2013, timu yemunda kuNorth Africa, ichishanda pamwe nemubatanidzwa wemasangano akasiyana siyana nenyika, yakatanga kugadzira CRM (maneja wehukama hwevatengi) mune software yevaridzi yakapihwa kwavari kuburikidza nesangano ravo. Iyo software yaive yakanyanyisa modular uye yakavabvumira kugadzira sisitimu yaishandira zvakawanda zvezvido zverudzi rwavo rwenhau-kune-kufamba chirongwa pasina kudiwa kwakanyanya kwehunyanzvi hwekuvandudza.
Zvakadaro, zvimwe zvikwata zvemumunda, vadzidzisi, nemasangano vakaona hurongwa hwavakavaka uye vakada kuishandisa kuita vadzidzi vavo kuedza kufambawo. Hunhu hwesoftware hwavaishandisa hwaivatadzisa kupa chishandiso kune vamwe. Pamusoro pezvo, mubatanidzwa wakashandirwa nechikwata wakatanga kukurira chimiro chekubatana kwechombo ichi sezvo vaichengeta zviuru zvemarekodhi vachibatana nevanoita vadzidzi vanopfuura zana. Chengetedzo yakava nyaya yakakosha.
Chikwata chakaona kudiwa kwesoftware yakagadzirirwa chaizvo kufamba kwevadzidzi nechechi kuwanda kwaigona kushandiswa nechero timu yemumunda. Pfungwa yekuti Disciple.Tools akaberekwa.
Patakatanga kugadzira dhizaini-yakavakirwa-software mhinduro yekufamba kwevadzidzi uye kuwanda kwechechi takatarisa kuti tione kuti ndedzipi mhinduro dzeCRM dzanga dzatovepo pamusika. Isu taiziva kana chishandiso ichi chaizosangana nezvinodiwa zvakasiyana zvezvikwata zvemumunda pasi rose zvaifanira kuve:
Takaongorora 147 CRMs tichitarisira mhinduro yakakodzera yatovepo. Takanga tine maitiro maviri akakosha:
1 - Iyi sisitimu inogona kuiswa nemutengo wakaderera here?
2 - Iyi sisitimu inogona kutangwa uye kumhanyiswa nevanhu vakaderera tech?
Pakupedzisira, mubvunzo wedu waiva wekuti, boka remumunda kana chechi yeimba yevatendi venyika vangashandisa uye kutsigira mhinduro pachavo (vakazvimirira isu kana rimwe sangano)?
Isu takaongorora 147 CRM pamusika.
Zvigadziriswa zvakawanda zvekutengeserana zvakarambidzwa pamutengo. Chikwata chidiki chinogona kutenga madhora makumi matatu pamunhu pamwedzi (avhareji mutengo wemaCRM ekutengesa), asi mubatanidzwa wevanhu zana ungabhadhara sei madhora zviuru mazana matatu pamwedzi? Zvakadini nevanhu 30? Kukura kwaizodzipa mhinduro idzi. Kunyangwe mitengo yakaderedzwa kuburikidza ne100c3000 zvirongwa zvaive panjodzi yekudzingwa kana kusasvikika kune vemunyika.
Iwo mashoma akasara akavhurika sosi maCRM pamusika, angada huwandu hukuru hwekugadziridzwa uye kugadzirisa kuti ive yakakosha mukuita vadzidzi. Zvamazvirokwazvo chakanga chisiri chimwe chinhu icho boka duku rekuita vadzidzi raigona kuita pasina hunyanzvi hwakakosha.
Saka patakatarisa zvingangoitika, mapuratifomu anowanikwa akawanda ekugadzira tsika yeCRM yekuita vadzidzi, takasvika paWordPress, zvine nharo, iro rakabudirira kwazvo pasi rose uye rakagamuchirwa zvakanyanya, rakavhurika sosi chirongwa chemunhuwo zvake. Chikamu chimwe muzvitatu chewebhusaiti chinomhanya paWordPress. Iri munyika dzese uye kushandiswa kwayo kuri kukura chete.
Saka takatanga.